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Interoperating the Most Domineering Reasons for Embracing PIM for Distribution Purpose

in Internet / Servers by Andy Alagappan on 03/23/2016

Apparently, most of the companies today have started establishing the roadmaps of a consistent and transparent process in the Product Information Supply Chain. That is the reason why PIM for distribution has become the marketing core since the time PIM has merged to become the marketing data base of the company.

Predictive and prescriptive analytics tool like PIM gives you the ability to manage product catalogues and enrich them in order to publish them on your website. Product information that typically includes presentations, product data, and detailed technical specifications of the products, related facts and figures and description related to the use of the product.
Usually PIM extracts and fetch this from the company's own information systems, and the product information is then enriched for example with descriptive texts, installation guides and videos, certificates, and safety and maintenance instructions. Moreover with PIM upkeep of multiple language versions is made as easy as possible by showing all language versions of a product in the same view.  

Why PIM For Distribution Is Turning Lucrative for Distributors?
• Product Information Management is The Next Step to E Commerce:
Data is power so is the information. A significant aspect of any eCommerce solution is to present as much valuable information as possible to the buyers and shoppers. The mass market out with shopping lovers love to frequently visit websites loaded with useful information for their exploration, research, studies or whatever it takes to help them decide on a purchase.
Product Information Management systems play an imperative role in managing the enterprise data. In today‘s rapidly advancing web ensuring a proper PIM solution before the start of any eCommerce solution is beyond mandatory. Single views of products are enabling a better multi-channel experience by preparing and providing consistent, complete, and accurate product information to customers.
So, the crux of the matter is that if the companies are embarking on an exercise to consolidate all its critical product data to have a single version of truth, and when they understand the need for PIM in E-commerce then the advantage of this solution is quite evident, that how much PIM is lucrative for distribution purposes.
• Product Information Management Is The Next Gen Business Strategy:
PIM is designed to manage information centrally. It‘s a dominator to sell and market products through distribution channels efficaciously. This agile and innovative management system has been implemented by different entities like websites, ERP system, print catalogs, and electronic data feeds.
In order to back several different demographical aspects, modification, multi-lingual situation and fine-tuning of product information under a central catalog, the product information has gained utmost importance. So, now you can easily figure out the key to multi channel success lies in PIM distribution.
Discussion about PIM solutions and its effectiveness in product centered companies will be always incomplete. It has so much to discuss on! But, now you might have got a clear understanding why PIM solutions are best for distribution purposes! There exists an open world for distributors to reach enterprises or companies that offers highly flexible and dynamic PIM solutions to their customers.


About The Author


EnterWorks offers PIM for distribution that is flexible and dynamic enough to meet every enterprise‘s product description needs.




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