Those who are running their business are very much familiar with the word “Recession” and never desire to experience it. It is basically a decline in economic activity of industries and trading that significantly reduced and usually identified by a GDP (Gross Domestic Product) in two successive quarters. Recession is undoubtedly not good news for those who are doing hard work and trying to run their business on a high level of success. Yet although life has become much harder for us, how can we expect complete disaster.
Recession impacts very badly on businesses and one can measure its influence with the examples of past recessions that clearly shows the number of businesses that shut down and the number of employees who lost their work. After considering the past terrible statistics, here it is essential to not forget that most businesses remained open and more than 90% of the employees remained work. Obviously, at this time customers will think twice before spending their money, but they can‘t ignore to live a fair lifestyle; they going out less but still going out; shopping more carefully but still shopping and so on.
Here we share some of the helpful ideas and tips for bars and restaurants to take on at the time of recession.
Target your market:
When you target your market, you can ensure a higher rate of return visits. Notice your market and targeted clients and customers; check what folks are buying? As this is the best indicator of what customers want or buy so give your best efforts to promote those products. Of course, it is good to cook a particular food item of what people crave for? In this way, they will also recommend your bars and restaurants to their friends if they want the same dish.
Rebranding your business is another good way to target your market. You can rebrand your restaurant and bar as the India‘s best food restaurant that offers a wide variety of average food. Instead of planning for the mass community, target those who crave for the food that you offer.
Obtain customer feedback and enhance your customer service
One can collect customer feedback by surveys and chatting with customers to find out how your particular business helps them with the downturn in the market economy. Know how they are modifying themselves in the recession period and what sorts of proposals or offers they would like to see. It‘s true that people will think more before spending a penny but still, there will be who are willing to spend money for the amazing dining experience at your bar and restaurant. Make it special for them and try to provide the best customer service as much possible as for you. You can also educate your staffs about better customer service because some customers don‘t look money when it comes to receiving the best customer service at dining.